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Conscious Coaching: The Art and Science of Building Buy-In Paperback – March 8, 2017
Purchase options and add-ons
- Print length291 pages
- LanguageEnglish
- Publication dateMarch 8, 2017
- Dimensions5 x 0.66 x 8 inches
- ISBN-101543179479
- ISBN-13978-1543179477
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Editorial Reviews
Review
- Conscious Coaching offers insight into a truly valuable leadership model in which compelling authority runs thin but influence and interpersonal skills are paramount. I've known Brett for over decade and his professionalism, expertise, and leadership make him the perfect person to write this book. - Rob Bollinger / Colonel / U.S. Army, Special Forces
- Brett has given me the best years of my football career. Athletes want a coach that not only makes them better physically, but also one that understands our world and communicates in a real way- Brett does that. For me it's about the combination of smart training and good communication, and what I love and most of all is he is not just my coach, he is my friend. I'll be working with him until my career is over. - Patrick Chung / Two-time Super Bowl Champion / Safety - New England Patriots
- Brett Bartholomew is one of the leaders of our profession today. He understands that the strength & conditioning industry is part 'art' and part 'science'. We live in a world today where we have many internet 'gurus' that get the science, understand the physiology and biomechanics. However, the defining element of 'coaching' lies in a coach's ability to interact with an athlete or group of athletes -- understand where they are at, and how to motivate and move a group of athletes forward. Brett's book will give you some insight into the 'art' of how to do this. Creating the environment to teach, motivate, and inspire is a 'must' in today's modern coaching world. Anyone that has seen Brett coach live, or otherwise, sees his passion and energy immediately. Young coaches starting their journey into this profession (or anyone who's been in for years) would do well to soak up the experiences and learn the applied side of coaching. I can't recommend Brett's book enough. It delves into essence of what separates the good coaches from the great coaches. - Dave Tenney / High Performance Director / Seattle Sounders FC
- This book is the human performance equivalent to the Jim Collins classic "Good to Great." -Art Horne / Head Athletic Trainer of the Atlanta Hawks
- In this highly diluted industry, rife with negativity, internet experts and gimmicky frauds, Brett is a beacon of positivity, professionalism and authenticity. Coach John Wooden stated, "A coach has not taught until the athlete has learned." 'Coach as a teacher' is a role that Brett expertly fulfills, and I am proud to call him my friend. - Stu McMillan / Performance Director and Lead Sprint Coach ALTIS
- Our profession gets caught up in the "numbers" of coaching. Numbers don't have personalities or lives. Conscious Coaching exposes us to how an elite level coach thinks and performs! Devour it! - Bob Alejo / Assistant Athletics Director/Director of Strength and Conditioning / North Carolina State University
- Conscious Coaching is a must read for those just entering the strength and conditioning profession, or simply seeking to become a better coach. Brett takes you on a journey of his pinnacles and pitfalls while weaving in relevant and real-world lessons applicable to modern-day coaching. This book leverages insights on management, leadership, learning, and social behavior from a number of prominent books and research studies. With this information, Brett creates a wonderful narrative specific to improving the performance of others while also improving one's self. - Brandon Marcello, PhD / High-Performance Strategist
- I wish this book was out when I was an up and coming coach - the information that it provides often takes years of experience to work out for yourself. Brett does a phenomenal job of taking the science of coaching and showing you how it underpins the so called 'art of coaching'. Every coach should understand these concepts. - Lachlan Wilmot / Senior Athletic Performance Specialist - Strength & Power
About the Author
Product details
- Publisher : CreateSpace Independent Publishing Platform (March 8, 2017)
- Language : English
- Paperback : 291 pages
- ISBN-10 : 1543179479
- ISBN-13 : 978-1543179477
- Item Weight : 3.53 ounces
- Dimensions : 5 x 0.66 x 8 inches
- Best Sellers Rank: #45,743 in Books (See Top 100 in Books)
- #134 in Sports Coaching (Books)
- Customer Reviews:
About the author

Brett Bartholomew is a performance coach, best-selling
author, keynote speaker, and host of a top-ranked
podcast.
After nearly losing his life as a teenager, in part due to poor
medical care, Brett founded the leadership development
company Art of Coaching™ which focuses on the unique
role optimized communication plays within organizations
and elite teams.
His experience includes working with members of
Fortune 500 companies, the U.S. Special Forces, and
sporting organizations and professional athletes.
His book, Conscious Coaching: The Art and Science of
Building Buy-In achieved international “Best Seller”
status in two categories and has been ranked as
“Amazon Top 100 Books Overall.”
Conscious Coaching has since crossed over into other industries and is used
by universities worldwide as source material to help guide future leaders and professionals.
The Art of Coaching Podcast exploded onto the scene in
2019, experiencing 409% growth in less than 12-months,
nearly a million downloads and subscribers in over 200
countries, all while remaining focused on hard-hitting
topics centered around real-world leadership strategies
implemented by everyday people as opposed to
celebrities.
From a philanthropic standpoint, Brett is the Vice President for the non-profit organization Movement2Be,
which helps youth in underprivileged communities learn more about physical activity and proper movement.
He is also a member of the Alumni Advisory board for Kansas State University and was awarded their “Alumni
Entrepreneur Award” in 2017 for his contributions to community affairs, organizations, and service groups
and support K-State’s College of Human Ecology.
Brett is currently conducting his doctoral research focused on the role of power dynamics, persuasion, and
optimizing change management within organizations
Customer reviews
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Top reviews
Top reviews from the United States
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Reviewed in the United States on October 2, 2023

While the book wasn't intended to teach you all the latest and greatest fitness training tips and tricks, it does a fine job of explaining how to work with the different clients that you will encounter on a day to day basis. Not only does it lay out the types of people you will encounter, it has great suggestions as to how to deal with them on their level. In my opinion, relating with the clients first is most important step to being a good coach. This book will help you on your way to becoming just that.
Also, Brett can be found on some random fitness podcasts and I would recommend you listen to him if you are considering this book. I always come away with something new!
If you are new to the Fitness industry, or a seasoned vet, this book is WELL WORTH the purchase price and in all honesty, will offer more info than any high price fitness certification you can acquire.
I am now the manager of a sports performance/corrective exercise facility and one of my strength & conditioning coaches excitedly told me recently about a guy he has been following for a while who was putting out a new book. When I found out who it was my interest was piqued. I checked out his facebook page, liked what he had to say, and proceeded to purchase "Conscious Coaching." The sports performance (and even personal training) industry is in desperate need of a book like this! The psychosocial side of coaching athletes deserves a lot of attention because it plays an integral part in the success of any strength & conditioning program. Getting your clients and athletes to "buy in" to what you are trying to do and how you are going to go about doing it is absolutely necessary if you want to get the most out of them ! Brett does a great job of using scientific research and practical experience to explain what works and what doesn't when it comes to tackling interpersonal problems and keeping a variety of personality types motivated. He also opens up and shares a life-changing personal experience that helped shape the person he is today. The only bad thing I can say about the book is that (in the kindle version at least) there are too many typos. However, this didn't distract me from the important, practical content of this excellent book. Thanks Brett for a great read!!!
Top reviews from other countries


On a personal level, the content help me to reflect on my coaching practice and identify areas were i haven't created buy-in, and develop a plan to improve these area based on the topics covered in Conscious Coaching and via the further reading.
If you are a young or experienced coach this is well worth a read, if you mentor coaches I would recommend getting those you mentor to invest in this book, it's led to a heap of reflective conversations. Brett also has a tonne of additional free resources, that expand on the subject covered in the book. Enjoy


"What turn did I miss where everything has to be so black and white? What's wrong with coaches in the team setting that would rather ditch the antiqued 'first in, last out' mantra for one of 'work smart, get out' so that they can get their job done effectively and spend even just a fraction of the time with their own children that they do everyone else's?"
This was an outstanding read and I know I will continually go back to it as a coaching, teaching and mentoring resource. I also feel that any type of coach would learn something from this book, not just those in the strength and conditioning industry. It really opens your eyes on how truly important communication with your athletes is.

If you train people or work with people in general, this is a must have. Brett changed the game with this book giving us a method on how to interact with others. coaching is an art, and everyone should be aware that must be developt eveyr day, and building true relationships and buy-in with our athletes is the most important thing.