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Celeb Luxury Colorwash Color Depositing Shampoo - Color Refresher, Vegan Hair Dye, Bondfix Bond Rebuilder, Viral and Gem Lites
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From the brand

COLOR THAT WON'T DAMAGE HAIR
Create and extend hair color between salon visits with our color depositing shampoos and conditioners with bond rebuilder.
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Founded in 2016, Celeb Luxury created the first “Clean Hair Color,” plant-based color-depositing shampoos and conditioners that have become the #1 professional brand in the industry worldwide in over 35 countries.
Celeb Luxury color-depositing shampoos and Celeb Luxury is a multi-cultural brand with a diverse selection of colors that work on all colored hair types and textures. All products also contain bond rebuilder to strengthen hair.
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Can I use Flawless Diamond to get rid of unwanted warmth in my blonde?
Yes, Flawless Diamond is amazing to get rid of pale yellow tones in your blonde hair. It's even works better than traditional purple shampoo! Counteract the unwanted tones to achieve an icy platinum.
Can I use Flawless Diamond on my gray hair that has turned yellow?
Flawless Diamond is ideal for unwanted warmth in your gray hair. It will neutralize the yellow leaving your gray hair with a cool tone and sparkling. If needed you can shampoo a few times in a row to counteract the unwanted warmth.
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The Healthy Hair Color Routine
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THE CELEB LUXURY DIFFERENCE
Use color shampoo & conditioner together for more hydration, extra color intensity & to prevent fade. Extra benefits of Bond Rebuilder.
From the manufacturer




EASY IN THE SHOWER
Use daily to cleanse hair and deposit color in a quick 2-5 minute shampoo. Removed unwanted yellow.
RE-APPLY
Repeat shampoo or follow with Flawless Diamond Colorditioner to intensify color and remove more yellow.
REFRESH & MAINTAIN
Use in place of your regular or purple shampoo to keep color looking fresh at-home between salon visits.
Product details
- Is Discontinued By Manufacturer : No
- Product Dimensions : 2 x 1.25 x 9.13 inches; 8.5 ounces
- Item model number : 80310
- UPC : 814513024008
- Manufacturer : 01Q20
- ASIN : B01JQDNK80
- Country of Origin : USA
- Best Sellers Rank: #2,373 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #5 in Color Conditioners
- Customer Reviews:
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Gem Lites Flawless Diamond ColorwashCeleb Luxury LLC.
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Great color upkeep but very drying
Top reviews from the United States
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- Reviewed in the United States on May 2, 2025Color: Pastel Light PinkVerified Purchasethe best!! this technology is soo advanced. the fact that it doesn’t stain your sheets and shower/sunk yet still gives a vibrant color is wild. i put it on like hair dye with gloves and let it sit. two or three washes will have you super vibrant. obviously you have to be blonde if you want to best results
the best!! this technology is soo advanced. the fact that it doesn’t stain your sheets and shower/sunk yet still gives a vibrant color is wild. i put it on like hair dye with gloves and let it sit. two or three washes will have you super vibrant. obviously you have to be blonde if you want to best results
Images in this review
- Reviewed in the United States on April 29, 2025Color: Hot PinkVerified PurchaseI use this color shampoo to help. Keep my hair, color, bright, and fresh between trips to the salon! Works great and easy to use! Keeps my hair, bright pink!
- Reviewed in the United States on May 3, 2025Color: RedVerified PurchaseWorks amazing! I washed my hair with it once and it was already as vibrant as the day I dyed it!
- Reviewed in the United States on April 7, 2025Color: Pastel Light PinkVerified PurchasePictured: before photo of hair immediately after it was professionally dyed; after photo is a month later after my first wash using it, totally corrected any wash-out that had started. I found this awesome over professionally bleached and professionally pink-dyed hair. So I can add it to my bleach blonde for a brief couple weeks of blush tint or to an already pink started hair to make the color last longer. As I want it to fade out more and more you use a smaller and smaller amount. I have hair about two inches longer than shoulder length and I never use more than a teeny tiny drop mixed with copious amounts of purple cooling shampoo and / or conditioner. After letting it wash out as much as possible (about a month after last use) my bleach blonde was a sort of blush-champagne tint and it looked pretty fabulous even though I normally go for a cooler blonde. Only caution: extremely drying. Even using a teeny drop, only every other wash max, with lots of conditioner and leave in conditioner... my hair looked frizzier than I like. My hair still felt soft and didn't look terribly damaged or anything, but it was inarguably frizzy. I wouldn't recommend for routine year round constant use unless you are very very comfortable with a good hair conditioning / hydration routine as well. If I was using this more than just briefly for about two months a year? (And at my current "just a drop" rate, this bottle will last me... forever?) I would also have to get into a good hair mask treatment if I was using this all the time. Summary: works great for color, a little goes a long way, it's gonna dry out your hair so either use it not for a long stretch or pair routine usage with a solid repair and hydration routine too.
4.0 out of 5 starsPictured: before photo of hair immediately after it was professionally dyed; after photo is a month later after my first wash using it, totally corrected any wash-out that had started. I found this awesome over professionally bleached and professionally pink-dyed hair. So I can add it to my bleach blonde for a brief couple weeks of blush tint or to an already pink started hair to make the color last longer. As I want it to fade out more and more you use a smaller and smaller amount. I have hair about two inches longer than shoulder length and I never use more than a teeny tiny drop mixed with copious amounts of purple cooling shampoo and / or conditioner. After letting it wash out as much as possible (about a month after last use) my bleach blonde was a sort of blush-champagne tint and it looked pretty fabulous even though I normally go for a cooler blonde. Only caution: extremely drying. Even using a teeny drop, only every other wash max, with lots of conditioner and leave in conditioner... my hair looked frizzier than I like. My hair still felt soft and didn't look terribly damaged or anything, but it was inarguably frizzy. I wouldn't recommend for routine year round constant use unless you are very very comfortable with a good hair conditioning / hydration routine as well. If I was using this more than just briefly for about two months a year? (And at my current "just a drop" rate, this bottle will last me... forever?) I would also have to get into a good hair mask treatment if I was using this all the time. Summary: works great for color, a little goes a long way, it's gonna dry out your hair so either use it not for a long stretch or pair routine usage with a solid repair and hydration routine too.Great color upkeep but very drying
Reviewed in the United States on April 7, 2025
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- Reviewed in the United States on March 26, 2025Color: TourmalineVerified PurchaseTourmaline is the ONLY color depositing shampoo/conditioner that I have ever found to match my hair, which is light copper gold. If i need a big boost of color, I shampoo first with a clarifying, then use GemLites straight from the bottle, followed by conditioner, of course. If I only need a little boost, I'll mix it with my regular shampoo for a muted application.
If your haircolor is anywhere near mine...this is the ONE. I've been using this for about 4 years, usually about 2-3 times a month, and the product is consistent in formula and color.
Tourmaline is the ONLY color depositing shampoo/conditioner that I have ever found to match my hair, which is light copper gold. If i need a big boost of color, I shampoo first with a clarifying, then use GemLites straight from the bottle, followed by conditioner, of course. If I only need a little boost, I'll mix it with my regular shampoo for a muted application.
If your haircolor is anywhere near mine...this is the ONE. I've been using this for about 4 years, usually about 2-3 times a month, and the product is consistent in formula and color.
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- Reviewed in the United States on April 21, 2025Color: Red for BrunettesVerified PurchaseI gave it three stars because it does collar the collar on my hair, look more pink and it burnt my scalp. I have never had a reaction to any chemicals on my head before. Make sure you wear gloves and do it in an area. You do not care if it gets stained.
- Reviewed in the United States on April 3, 2025Color: RubyVerified PurchaseThis saves my red hair! As everyone with colored hair knows, it can be very hard to keep the color locked in. Between using this and washing my hair every other day, I am able to revive my hair. It helps too if you have hard water that washes out color easily and or if it fades while you are swimming.
- Reviewed in the United States on March 25, 2025Color: PurpleVerified PurchaseI have dirty blonde hair with highlights that were grown out and I really needed to get my roots blonde before I did this. You can see that my roots still didn’t pick up much color ..
It works great and is easy to use , it does stain shower , magic eraser and cleaner helped with elbow grease ! It really made my overall hair darker , especially the natural dirty blonde part. It showed up great on the blonde vibrantly , you can see it on darker parts of my hair too it’s just more like burnt red brown .
I applied a bunch of conditioner first then put some the purple wash in for only a few minutes and rinsed.
Within a few washes the color lightened up a little and is blending nicely , but it def made my roots way darker .
I am glad I left some blonde pieces out of the color all together to get a more multi dimensional look. I do like how it picked up on the highlight spots, and is darker on darker spots jsit wished I would’ve maybe choose the lighter purple option or highlighted the roots first !! I think there is a smoky lavendar or lilac that maybe would’ve been nice.
4.0 out of 5 starsI have dirty blonde hair with highlights that were grown out and I really needed to get my roots blonde before I did this. You can see that my roots still didn’t pick up much color ..Better to lighten your roots for a more evened out look makes darker root outgrowth even darker
Reviewed in the United States on March 25, 2025
It works great and is easy to use , it does stain shower , magic eraser and cleaner helped with elbow grease ! It really made my overall hair darker , especially the natural dirty blonde part. It showed up great on the blonde vibrantly , you can see it on darker parts of my hair too it’s just more like burnt red brown .
I applied a bunch of conditioner first then put some the purple wash in for only a few minutes and rinsed.
Within a few washes the color lightened up a little and is blending nicely , but it def made my roots way darker .
I am glad I left some blonde pieces out of the color all together to get a more multi dimensional look. I do like how it picked up on the highlight spots, and is darker on darker spots jsit wished I would’ve maybe choose the lighter purple option or highlighted the roots first !! I think there is a smoky lavendar or lilac that maybe would’ve been nice.
Images in this review
Top reviews from other countries
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Daniela RatliffReviewed in Germany on December 17, 2024
5.0 out of 5 stars Mega Farbshampoo
Color: RubyVerified PurchaseBin begeistert...bei jedem Haarewaschen sieht das Haar wie frisch gefärbt aus... Allerdings sollte man sich Handschuhe anziehen beim einmassieren/ waschen, da die Farbe überall haftet... Bin echt begeistert von diesem Shampoo und empfehle es auch weiter!
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HaueisenReviewed in Germany on November 19, 2019
5.0 out of 5 stars Super Preis Leistung
Color: Fire OpalVerified PurchaseHält was es verspricht
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AriadnaReviewed in Spain on December 17, 2021
4.0 out of 5 stars Mantiene en color de las mechas
Color: Fire OpalVerified PurchaseGenial para mantener el color deseado en las mechas, en este caso un bonito cobrizo.
Negativo: no tiñe canas.
- AmberReviewed in Canada on October 15, 2019
5.0 out of 5 stars I will always continue to use this product!
Color: SilverVerified PurchaseUpdates at bottom!
I've used this product in 3 different colors so far and here are the things that I like and dislike about them.
First off, let it be known that the Viral shampoos and conditioners work better are hair that is already colored. I know a lot of negative reviews about this product feature things like, "it didn't color my hair at all" and what not and that is because when you are doing it on blonde/lightened/bleached hair, it doesn't work as great (in my opinion).
I first used this product in purple and because of my hair type, I have to wash my hair everyday, which means my color fades out that much faster. I like to use this shampoo every other day, with regular shampoo in the days in between, to make my color last longer. I'm talking like 3 months without having to redye my hair.
The shampoo is a super saturated color that puts in pigments your hair without having the harsh factor of pure dye. As a shampoo, it's decent but with my hair type, I have to super clean my hair with my other shampoo on the other days I use it because this one doesn't wash it as well. I like to have it sit in my hair for a few minutes before washing it out and I usually have it in my hair for at least 10-15 minutes on the weekend while I shave and whatnot.
I've also used the shampoo in the "teal" and silver colors. I put teal in quotations because that color isn't really teal to me, it's more of an aquamarine. But it worked just as well as the purple did in keeping the color in my hair. I've used the turquoise in the Viral Conditioner but I didn't like the conditioner as much as the shampoo as I felt it didn't hold the color as good. I used the "teal" shampoo for 3 months and then the aqua conditioner for 2 1/2 months right afterward and my blue color lasted for 6 months without having to redye it.
I'm currently using the silver and it's probably the one that has worked the least best. I know silver is an extremely hard color to manage and keep up but I feel like I need to be using it everyday to hold the silver color. And I've been told that people can only really notice the silver in certain lighting, otherwise, it just looks blonde.
I'm still giving this shampoo 5 stars because I know it works well with certain colors. I'm sure that eventually I will be trying out every color and I hope they work just as well.
PROS:
Makes color last a few months if used every other day
Shampoo doesn't dry up or damage hair
Teal and purple work well
CONS:
Only really works well with pre-dyed hair
Not a great shampoo to clean oily hairtypes
Silver needs to be used everyday to be maintained
Update: I just redyed my hair a vivid purple ombre and bought the purple shampoo again. It still works perfectly but I did forget to mention in my previous review that the shampoo has a tendency to dye your hands when you shower. I noticed that if I don't wash my hands quickly enough after shampooing my hair, I might have some purple tinge to my hands for a bit of the day (especially if they are really dry and cracked - blame Canadian winters). It will always come off after a couple of hand washes though. It will even slightly tinge your nails so just a forewarning to be careful and don't let it linger on your hands for too long!
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SamanthaReviewed in Mexico on November 21, 2019
5.0 out of 5 stars El mejor shampoo!!
Color: PurpleVerified PurchaseEs un shampoo con tinte.
A mi se me estaba cayendo el tinte morado y se estaba haciendo un rosa pastel. Desde la primer lavada esas zonas rosa pastel se empezaron a tornar moradas de nuevo!
Estoy muy contenta con el trabajo que esta haciendo el tinte, llevo unas 4 lavadas y esta dejando el color en mi cabello ademas no reseca tanto el cabello.
Lo unico malo que le veo es el precio, el bote es alto como de shampoo grande normal pero es delgado a comparacion del mismo.
Pero la verdad vale mucho la pena porque siento que no te lo vuelves a pintar en buen rato. Me falta probarlo con el acondicionador pero el puro shampoo hace un excelente trabajo!💜