Uniform of the Good Doer
Our clothing company won’t singlehandedly change the world, but bringing together enough people who want to make a difference can.
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Follow the Whim
Our Spring Collection is Here
Uniform of the Good Doer
Our clothing company won’t singlehandedly change the world, but bringing together enough people who want to make a difference can.
Our favorite picks for the season
Beloved for a Reason
Structure Meets Softness
"I love these pants with my heart and soul" - real customer, making us blush
Color, Spontaneity, Versatility
Everything New
We Sweat the Small Details
A Touch of Texture
Our secret ingredient to easy, cozy styling and max packability
On the blog
Stories
Our community of good doers, the choices we make, and inspo for living a joy-filled life
Toad: Wrapped
Our Social Mission