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As I Am Leave-In Conditioner, 237ml/8 fl oz.

4.5 4.5 out of 5 stars 6,209 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
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Size: 8 Fl Oz (Pack of 1)
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Purchase options and add-ons

Brand As I Am
Item Form Liquid
Material Feature Organic, Natural
Hair Type Curly
Product Benefits Organic

About this item

  • Infused with Natural Ingredients: This leave-in conditioner is enriched with a blend of Coconut, Saw Palmetto, Amla, and Green Tea. Not only does it style, but it also deeply nourishes and rejuvenates your hair, ensuring a healthy and vibrant look.
  • Ethical Beauty Choice: Our product stands as a testament to ethical beauty choices. It's proudly Vegan & Cruelty-Free, ensuring that no animals were harmed in its making, while you receive the pinnacle of hair care.
  • Remarkable Strength & Shine: Witness a transformation in your hair's texture and strength. With a 9% increase in hair strength after just one application, this conditioner also enhances shine, softness, and overall hair health.
  • Boost Your Curls: For those who love their curls, this conditioner is a game-changer. Achieve curls that are 5 times more durable, and reduce the hassle of detangling by 80%, ensuring your hair remains free-flowing, manageable, and vibrant.
  • Foundation for Natural Styling: Beyond its conditioning properties, this product is a wonder in preparing your hair for natural styling. Whether you're using custard, gel, or setting cream, it provides the perfect base, promoting hair growth and keeping tangles at bay.

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This product has fewer returns than average compared to similar products.

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From the manufacturer

F

About us

As. I. Am.

This is our slogan and our truth.

As I Am was born out of a well-thought out, deliberate and caring process.

Dr. Ali N. Syed, a master hair care chemist and entrepreneur, began to hear it more and more as he traveled the world.

In 1984, he started Avlon out of his own garage. Avlon grew quickly and became a popular brand for professional hair stylists around the world.

But in the mid 2000's, women of color with naturally coily and curly hair textures, began asking more and more

It took no less than a dozen professional hair care chemists, (several with Ph.D.'s), at least 10 professional hairstylists; countless happy helpers among employees and the community at large; hundreds of research & development hours and hundreds of thousands of investment dollars to make the vision a reality.

It was all so worth it, because it culminated in the birth of a wonderful array of products, aptly brand-named "As I Am".

Product Description

As I Am Leave In Hair Conditioner Helps Strengthen Hair, Helps strengthen hair, Supports healthy hair growth, Prepares hair for styling. A great leave-in is a vital first step in styling, Smooth on after cleansing and conditioning. Finished style will be softer shinier and more manageable Keeps tangles away and provides a great foundation for natural styling, Organic strengthening agent, plus natural ingredients that promote hair growth

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Language ‏ : ‎ English
  • Product Dimensions ‏ : ‎ 1.8 x 1.8 x 7 inches; 8 ounces
  • Item model number ‏ : ‎ 2011
  • UPC ‏ : ‎ 885122540722 698798586761 885986419936 767485177725 755332379378 884789510147 887138300161 787734760836 678213561009 793379185842 858380002011
  • Manufacturer ‏ : ‎ As I Am
  • ASIN ‏ : ‎ B0065R18TY
  • Country of Origin ‏ : ‎ USA
  • Customer Reviews:
    4.5 4.5 out of 5 stars 6,209 ratings

Compare with similar items

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As I Am Leave-In Conditioner, 237ml/8 fl oz.
As I Am Leave-In Conditioner, 237ml/8 fl oz.
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Price-17% $8.73
List:$10.50
$3.99$48.74$45.80-15% $10.99
List:$12.99
$9.99
Price Per Unit$1.09 / Fl Oz$1.33 / Fl Oz$9.75 / Count$45.80 / Count$10.99 / Fl Oz$9.99 / Fl Oz
Delivery
Get it as soon as Tuesday, Feb 25
Get it as soon as Tuesday, Feb 25
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Important information

Safety Information

B0065R18TY

Indications

Adds moisture and shine. Supports healthy hair growth. Helps strengthen hair. Eases wet combing. Seals the cuticle layer. Prepares your hair for styling.

Ingredients

Aqua,Cetearyl Alcohol,Cetyl Alcohol,Cocos Nucifera (Coconut) Fruit Extract,Phyllanthus Emblica Fruit Extract,Beta Vulgaris (Beet) Root Extract,Phytosterols,Serenoa Serrulata Fruit Extract,Camellia Sinensis Leaf Extract,Glycerin,Pyrus Malus (Apple) Fruit Extract,Citrus Limon (Lemon) Peel Extract,Saccharum Officinarum (Sugarcane) Extract,Betaine,Behentrimonium Methosulfate,Stearamidopropyl Dimethylamine,Citric Acid,Phenoxyethanol,Caprylyl Glycol,Potassium Sorbate,Polyacrylamide,Fragrance/Parfum,Anise Alcohol,Coumarin,Limonene

Directions

Apply liberally to clean, wet detangled hair. Distribute well throughout entire head of hair. From root to tip, comb through to maintain tangle free alignment. Proceed to style.

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Customer reviews

4.5 out of 5 stars
6,209 global ratings

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Customers say

Customers find that the conditioner leaves their hair soft, manageable, and healthier. It works well for them year-round and has a pleasant scent. Many of them have curly or wavy hair types. The consistency is not too heavy or crunchy, and it doesn't flake or make their hair feel heavy. They are satisfied with how it styles and detangles their hair. However, opinions differ on whether it causes dryness.

AI-generated from the text of customer reviews

187 customers mention "Moisture level"166 positive21 negative

Customers appreciate the conditioner's moisturizing effect. They find it leaves their hair feeling soft and silky, perfect for curly hair. It works well to detangle and moisturize curly hair. The scent is amazing and the texture feels right.

"...It makes my hair soft and moisturized, my hair was damaged and i restarted and hsed this on my hair health journey, amazing product." Read more

"...It is really moisturizing as I don't need to add more by the time I get to that section. It helps with detangling too. Nice slip and smell...." Read more

"Love this product. The scent, the silky feel. It's perfect for my curly hair. Heeling away frizzies." Read more

"...I'm not going to put the product down. It does soften my hair." Read more

132 customers mention "Functionality"126 positive6 negative

Customers like the leave-in conditioner. It works well, leaves their hair soft and full, and has a pleasant scent. They say it's the best leave-in they have ever used, thick and rich, and stays that way for days.

"...damaged and i restarted and hsed this on my hair health journey, amazing product." Read more

"Love this product. The scent, the silky feel. It's perfect for my curly hair. Heeling away frizzies." Read more

"...instructions on these products to the letter, and have gotten excellent results...." Read more

"Makes my hair feeling very nice and works really well but it’s a little small for the price" Read more

118 customers mention "Scent"107 positive11 negative

Customers like the scent of the conditioner. They say it smells wonderful.

"works wonders on my hair, great price for the size and smells amazing...." Read more

"...It helps with detangling too. Nice slip and smell. It has a light scent of coconut, but fades as my hair dries which is good." Read more

"Love this product. The scent, the silky feel. It's perfect for my curly hair. Heeling away frizzies." Read more

"Smells Amazing. This helped my curls shine a lot and it was really lightweight. Pairs really well with Miss Jesse’s Pillow soft curls..." Read more

97 customers mention "Curly hair"94 positive3 negative

Customers like the conditioner for curly hair. They say it makes their hair soft, helps make their curls curlier, and is light weight. It works great on type 2-3 hair or if you like lightweight products. Some mention it enhances their curls and controls them better on day 3 hair than wash days.

"works wonders on my hair, great price for the size and smells amazing...." Read more

"Love this product. The scent, the silky feel. It's perfect for my curly hair. Heeling away frizzies." Read more

"These are the best line of hair care products that I have ever used on my naturally curly hair...." Read more

"Really nice for curly hair." Read more

45 customers mention "Weight"39 positive6 negative

Customers appreciate the conditioner's weight. They find it neither too heavy nor too light, with a thin consistency that feels like water.

"Smells Amazing. This helped my curls shine a lot and it was really lightweight. Pairs really well with Miss Jesse’s Pillow soft curls..." Read more

"Nice for type 4 hair. Not greasy, heavy but very moisturizing" Read more

"...This one does not weigh the hair down. Since I have dry hair, I do have to reapply every other day. No strong odor. I would recommend." Read more

"...It smells awesome, doesn't flake or make my hair feel heavy unless I use too much...." Read more

39 customers mention "Hair style"39 positive0 negative

Customers like the hair style. They mention it makes their hair look and feel great, detangled, shiny, soft, bouncy, and frizz-free. It's a great foundation for styling products, moisturized and manageable, with a nice smell. It keeps their high tops looking fresh and is easier to style.

"...It was light and soft. A little frizz but not much. My hair didn't shine too much but not bad...." Read more

"I love this product, I hair style is natural, my hair is very easy to comb when I use these products." Read more

"Makes my hair look and feel great. I have a lot of hair, but just a dab is enough." Read more

"...But this conditioner helps keep her curls moisturized and more natural looking versus other products where her hair looks well moisturized but is..." Read more

32 customers mention "Detangling"32 positive0 negative

Customers find that the conditioner helps detangle and moisturize their hair. It makes their ends less tangled and doesn't split as easily. They also mention it gives their hair a nice shine and smells great.

"...It helps with detangling too. Nice slip and smell. It has a light scent of coconut, but fades as my hair dries which is good." Read more

"Love makes my hair manageable" Read more

"...Conditioner and my hair feels so soft and full and amazing. My ends are less tangled and don’t split as easily 😍👏🏽👏🏽👏🏽..." Read more

"Works well to detangle and moisturize curly hair. Doesn’t leave hair greasy or crunchy. A little bit goes a long way once it’s combed through!" Read more

34 customers mention "Dryness"15 positive19 negative

Customers have different experiences with the conditioner's dryness. Some find it keeps their hair hydrated and prevents frizz, whether wet or dry. Others report that it causes their hair to dry out quickly and leave a residue.

"Great conditioner but dries your hair if you don not use straight out of the shower...." Read more

"...products in the line overall this smells good and does a good job of locking in moisture" Read more

"...I noticed the last few times I've used it that it was causing my hair to flash dry, regardless of the amount I use...." Read more

"...in to maintain the curls and prevent frizz, it definitely works wet or dry on frizz." Read more

It's creamy conditioner not watery
4 out of 5 stars
It's creamy conditioner not watery
I should have paid more attention to the label. I don't like coconut based products they do nothing for my hair because coconut oil does not penetrate my hair it just sits on top of my hair. I'm not going to put the product down. It does soften my hair.
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Top reviews from the United States

  • Reviewed in the United States on December 11, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    works wonders on my hair, great price for the size and smells amazing. It makes my hair soft and moisturized, my hair was damaged and i restarted and hsed this on my hair health journey, amazing product.
  • Reviewed in the United States on January 29, 2025
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    This is my go to leave-in conditioner. A little goes a long way. I use it with various gels and it is fine. My process is to wash and condition my hair. Then I section it and add this conditioner to each section. It is really moisturizing as I don't need to add more by the time I get to that section. It helps with detangling too. Nice slip and smell. It has a light scent of coconut, but fades as my hair dries which is good.
  • Reviewed in the United States on October 28, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    Love this product. The scent, the silky feel. It's perfect for my curly hair. Heeling away frizzies.
    3 people found this helpful
    Report
  • Reviewed in the United States on December 21, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    I should have paid more attention to the label. I don't like coconut based products they do nothing for my hair because coconut oil does not penetrate my hair it just sits on top of my hair. I'm not going to put the product down. It does soften my hair.
    Customer image
    4.0 out of 5 stars
    It's creamy conditioner not watery

    Reviewed in the United States on December 21, 2024
    I should have paid more attention to the label. I don't like coconut based products they do nothing for my hair because coconut oil does not penetrate my hair it just sits on top of my hair. I'm not going to put the product down. It does soften my hair.
    Images in this review
    Customer image
    One person found this helpful
    Report
  • Reviewed in the United States on March 3, 2016
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    These are the best line of hair care products that I have ever used on my naturally curly hair. I have had a lot of issues with breakage, dry damaged hair, and split ends. I was going to try Wen, but did not want to shell out that kind of money on a whim. Especially with all of the bad publicity about women's hair falling out. Every time I would previously wash and style my hair I could throw away handfuls of hair, what I could only imagine was from using too much product and dryer damage. I have followed the instructions on these products to the letter, and have gotten excellent results. My hair does not seem to be shedding or breaking outside of a reasonable amount.
    You first need to use the CoWash... I do not use an exorbitant amount, just enough to work through my hair comfortably. While the product is on your hair massage thoroughly with either your fingers or a wide tooth comb. Make sure you scrub your scalp to get all of the excess products out. After washing, keep your hair fairly damp. My hair is halfway down my back but not super coarse. I split my hair into two sections at the crown of my head, so I have half parted down, and the other half on top of my head. From here I work the leave-in conditioner through the bottom section.
    From there you add the Double Butter. I don't get too fussy about the leave-in, but I really work the Double Butter into my hair. I really try to coat every strand, and make sure that all of my curls have plenty of the moisturizer. After this step you use just enough of the Curling Jelly to work through your hair. I use about the same amount as the leave-in conditioner. I blow dry my hair because it would take entirely too long to air dry. My hair is SO soft and not frizzy at all when I am finished. I used to have to bog my hair down with copious amounts of hair gel, anti-frizz serum, and smoothing oil in order to achieve the same look. I am so excited that I discovered these products. My hair feels and looks so much healthier!
    I have been using these products for about 3 weeks now, and the transition was basically non-existent. My hair never went through a "weird" phase.
    40 people found this helpful
    Report
  • Reviewed in the United States on December 3, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    Makes my hair feeling very nice and works really well but it’s a little small for the price
  • Reviewed in the United States on November 19, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    Smells Amazing. This helped my curls shine a lot and it was really lightweight. Pairs really well with Miss Jesse’s Pillow soft curls
    I have a 3A hair type
    One person found this helpful
    Report
  • Reviewed in the United States on February 1, 2025
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    It’s better than nothing but you’d definitely need to use another product to get your desired result

Top reviews from other countries

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  • Mohammed
    5.0 out of 5 stars very nice product
    Reviewed in Saudi Arabia on February 12, 2025
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    added volume removed frizz easy to detangle hair
  • Yassin mohamed
    5.0 out of 5 stars AS I AM
    Reviewed in the United Arab Emirates on February 11, 2025
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    The item is very good and it smells good and the smell is actually lasting, product it self is good and light
  • gh
    5.0 out of 5 stars Super Wirkung
    Reviewed in Germany on February 1, 2025
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    Wirkt super, sehr pflegend!
  • berkant
    5.0 out of 5 stars Amazing
    Reviewed in Belgium on November 25, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    The smell is extraordinarily amazing so light weight yet so fresh and clean. It also hydrates very nicely 🥰
  • Abhijit
    5.0 out of 5 stars good and cheap
    Reviewed in the United Kingdom on December 3, 2024
    Size: 8 Fl Oz (Pack of 1)Verified Purchase
    as someone with wavy hair, moving to the uk has made my hair super dry and frizzy, using this after washing my hair has been a total game changer, its super smooth and soft on your hair once it dries. dries really fast, smells good, and leaves your hair moisturized and reduces frizz. great price for something that does the job perfectly.

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