Luminous Primer

$45.00
1641 reviews
Silicone-free, antioxidant infused primer diffuses pores and illuminates with light reflective pigment while giving flawless, long lasting cosmetic application.
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    • arrow-icon For All Skin Types
    • arrow-icon Made in USA
    WHAT IT IS: Silicone-free, antioxidant infused face primer diffuses pores and illuminates, while creating a base for flawless, long lasting makeup application. This dewy and glowy primer uses light reflective pigments to make skin look more radiant, enhance luminous foundations, and blur imperfections.Made with anti-aging resveratrol, nourishing vitamin E, and intensely hydrating aloe. 
    SIZE: 1 fl oz / 30 ml
    HOW TO USE: Apply evenly to clean or moisturized skin. Allow to set for 90 seconds, then follow with makeup application.
Q. What does a Luminous Primer do?

A. A Luminous Primer prepares the skin for makeup, providing a radiant base that blurs imperfections, illuminates the skin, and ensures long-lasting makeup wear.

Q. How does a primer with antioxidants benefit the skin?

A. Antioxidants, like resveratrol, protect the skin from environmental damage, combat signs of aging, and promote overall skin health.

Q. How can a primer enhance the appearance of foundations?

A. A dewy and glowy primer uses light-reflective pigments, making the skin look more radiant, enhancing luminous foundations, and creating a flawless finish.

Q. What are the hydration benefits of using a primer with aloe?

A. Aloe is known for its intense hydrating properties, ensuring that the skin remains moisturized and supple throughout the day.

Q. Why is vitamin E included in the Luminous Primer?

A. Vitamin E is a nourishing antioxidant that helps protect the skin from damage, moisturizes, and promotes skin healing.

Q. How does anti-aging resveratrol in the Luminous Primer support skin health?

A. Resveratrol is a powerful antioxidant known for its anti-aging benefits, protecting skin from free radicals, promoting collagen production, and reducing signs of aging.

By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.


Customer Reviews
4.6 Based on 1,649 Reviews
5 ★
76% 
1251
4 ★
15% 
255
3 ★
6% 
94
2 ★
2% 
25
1 ★
1% 
24
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LS
03/27/2018
Lisa S.
United States

Haven't used often enough yet, but so far...

I have been using the mattifying primer for over a year and it seems to smooth out my pores. I used this once alone and did not get the same effect with my pores (but once isn't enough for me). I have used this in combo with the mattifying primer (1 pump of each) and I am not sure I liked how it changed the coloring of my 2nd Skin foundation, but maybe it was because I was paler as I was sick. So far, not excited but I plan to give it several more tries before giving up.

BM
03/05/2025
Brittani M.
United States

Luminous Primer

Hands down the best primer I’ve ever used. Gives my skin a warm subtle glow. Can either wear under makeup or alone. Will purchase again.

B
02/20/2025
BETH
United States

LUMINOUS PRIMER

I LIKE THE WAY THIS PRIMER MAKES MY SKIN FEEL AND LOOK. IT MAKES A NICE BASE FOR MY MAKEUP AND IT MOISTURIZES MY SKIN.

BK
02/17/2025
Beverly K.
United States

Smooth primer

Love the way it applies, and the base that it lays for my liquid foundation. Would recommend

NM
02/14/2025
Nancy M.
United States

Love It!

So glad to see this is back. I've used it for years and will continue to do so. It leaves your skin feeling so smooth and make up just glides on.